Advertising in newspapers in a popular method of advertising your products and services and you have to find the best advertising agency in Rawalpindi to get your ad published in a timely manner. Mostly ads are given in newspapers in Sunday edition because it is expected that due to holiday more people will read your ad. This is correct to a large extent as people who are not regular readers of newspapers they also buy one on Sundays.
Due to this reason you will find great number of ads in Sunday edition. Advertising in newspapers is considered as a cost effective and a quick medium of conveying your message to your potential client. Another advantage is that you can sound your product and services to local community in a much easier and quicker way.
Newspaper advertising is cheaper also as compared to electronic media and is easily approachable. You can even write your own ad and walk in to the local office of any newspaper and they will happily print your ad. If you are a regular advertiser then you have to contact a local advertising company and send your text, images and other requirements to them. They can also work on credit and you don’t need to pay in advance to them.
For advertising in newspapers you have keep in mind that it is a short and quick method of advertising and not a doesn’t have a longer lasting effect on consumers because next day you will see ‘pakoras’ selling in the same newspaper. That is why people are also opting for online advertising of their products and services as it is much cheaper and latest in advertising mediums. As more and more people are getting connected with the internet the number of eyeballs for your ads is also increasing.
It is a fact that no business can survive without advertising because without advertising it will be just like winking a girl in the darkness. There are number of newspapers circulating in Rawalpindi and you can either advertise directly or use any good ad agency to advertise.
Prepare your ad text in advance, set your budget and select 2-3 good circulation and popular newspapers and then contact the advertising agency to get your ad published. Check the response of your advertisement and when you are satisfied with it then you may repeat it. When a customer calls you after reading the ad you may ask him from which newspaper he read your ad. Compile this data and make use of it for your next advertising campaign.